Customer Relationship Manager

Job summary

Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets

Main duties of the job

Barchester are recruiting a Customer Relationship Manager. The role involves supporting the prestigious care home to increase its occupancy by working alongside an exceptional management team. Responsibilities include delivering sales and marketing approaches, handling enquiries, developing the home's digital profile, and networking with the local community. The rewards package includes an attractive salary with a competitive commission structure, access to retail and leisure discounts, and a range of wellbeing support services. Candidates need proven sales and marketing experience, preferably in healthcare, self-motivation, excellent communication skills, and the ability to analyze data. A full UK driving license is required.

About us

Barchester Healthcare is a leading care provider in the UK, offering exceptional quality care in its homes. It holds some of the best quality ratings of any large care home provider, focusing on providing exceptional care to residents. The company places importance on supporting and respecting its team, valuing their contributions. Opportunities for development and progression are available, making Barchester an empowering and rewarding place to work. The Customer Relationship Manager role involves working with management to enhance the home's success and interacting with the local community. Barchester is dedicated to offering a supportive work environment.

Details

• Date posted: 21 July 2026
• Pay scheme: Other
• Salary: Depending on experience Salary expectations will be discussed at interview stage.
• Contract: Permanent
• Working pattern: Full-time, Part-time
• Reference number: 1528821787
• Job locations: Barchester Healthcare, Copthorne, RH10 3EP, United Kingdom

Job responsibilities

Competitive salary plus commission Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community. Barchester are an industry-leading care provider, holding some of the best quality ratings of any large care home provider in the UK, with a clear focus on providing our residents with exceptional quality care. REWARDS PACKAGE: Attritive salary, alongside a competitive commission structure Access to a range of retail and leisure discounts Access to a range of wellbeing support and Best Doctors Service Opportunity to develop within a hugely supportive team RESPONSIBILITIES: Managing enquiries to improve the conversion rates and achieve occupancy targets Excellent communication skills. Networking within the local community to raise the profile of the home and generate enquiries Supporting local and wider marketing activities togenerate enquiries,drive conversion rates and increase occupancy Identifying opportunities to improve sales and marketing performance NEED TO HAVE: Have proven sales and marketing experience preferably in healthcare but not essential Have the ability to analyse data on Salesforce or similar CRM application Be self-motivated and target driven Have interpersonal and professional qualities Confident user of Microsoft Office (Excel/Powerpoint) Full UK driving licence. NEED TO DO: Represent Barchester and our state of the art home in a friendly and professional manner. Responsible for all sales activity for the home. Talking to potential new residents over the phone, and providing informative and welcoming tours of the home. Engage with residents and relatives to understand their experience and requirements. Respond to sales enquiries. Actively generate leads and identify local marketing opportunities. Maintain a contacts database. Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.