Head of Communications and Engagement - New Hospital Programme

Requirements the employer expects applicants to meet.

• Experience

  Significant senior experience delivering communications and engagement in a complex, multi-stakeholder organisation.

• Experience

  Demonstrable experience leading and owning complex, multi-channel communications and engagement campaigns or programmes, with accountability for outcomes.

• Experience

  Experience providing communications counsel to senior leaders and navigating politically sensitive

• Experience

  Demonstrated experience contributing to crisis or issues management communications, including drafting holding positions and managing fast-moving situations.

• Experience

  Experience managing and developing others, with evidence of building team capability and professional standards.

• Experience

  Experience using data and audience insight to inform planning and evaluate impact.

• Qualifications

  Post-graduate qualification or professional diploma in communications, public relations, engagement or a related discipline.

• Qualifications

  Active and evidenced commitment to continuous professional development in communications, engagement, leadership or a related field.

• Skills and Knowledge

  Strong practitioner skills across the core communications disciplines: writing, media relations, stakeholder engagement and campaign planning.

• Skills and Knowledge

  Ability to plan and manage multiple concurrent workstreams with discipline and clear prioritisation.

• Skills and Knowledge

  Confident user of data and insight to set objectives, track performance and make evidence-based decisions.

• Skills and Knowledge

  Sound understanding of digital communications channels, content formats and audience behaviour.

• Skills and Knowledge

  Ability to communicate clearly and persuasively for a range of audiences and formats, including executive communications, media statements and staff-facing content.

• Skills and Knowledge

  Skilled at building effective working relationships with senior stakeholders, including the ability to challenge and advise with confidence.

• Skills and Knowledge

  Strong understanding of reputational risk and the ability to identify and escalate issues proactively.

• Skills and Knowledge

  Experience with social media management, digital content production or channel analytics.

• Skills and Knowledge

  Competence in scoping, commissioning and managing external communications and creative partners, with sound financial management skills sufficient to manage delegated budgets effectively.

• Special Requirements

  Ability and willingness to work flexibly across Trust sites, including Frimley Park, Wexham Park and Heatherwood.

• Special Requirements

  Availability to respond outside of standard working hours during communications crises, significant incidents or major programme milestones.

• Special Requirements

  Willingness to be contactable and deployable at short notice when organisational circumstances require.