# Infant Feeding Lead > NHS job listing from Job Clerk for Croydon Health Services NHS Trust. ## Canonical URLs - **HTML:** https://www.jobclerk.com/job/infant-feeding-lead/88b776c1-0b71-4865-9116-d3bd1b546659 - **Markdown:** https://www.jobclerk.com/job/infant-feeding-lead/88b776c1-0b71-4865-9116-d3bd1b546659.md ## Summary - **Status:** Archived / closed - **Employer:** Croydon Health Services NHS Trust - **Town:** Thornton Heath - **Region:** London - **Country:** England - **Profession:** Manager and corporate - **Grade:** Band 7 - **Salary:** £51,883 - £58,544 pa inc HCAS - **Contract type:** Permanent - **Employment type:** Full time - 37.5 hours per week - **Closing date:** 2025-04-27T23:59:00.000Z - **Posted:** 2025-04-14T12:40:20.882Z - **Source information URL:** https://www.healthjobsuk.com/job/UK/London/London/Croydon_Health_Services_NHS_Trust/Lead_Midwife/Lead_Midwife-v7126132 - **Application URL:** https://apps.trac.jobs/job-advert/7126132?ShowJobAdvert=&feedid=9002 - **Employer website:** https://www.croydonhealthservices.nhs.uk ## Job Content ### Job overview We are looking for an individual who is passionate and enthusiastic about Infant Feeding and who possesses significant experience, skills and knowledge in this area. The Infant Lead will be responsible for continuing the work to date on the Trust’s journey towards achieving UNICEF Baby Friendly Initiative accreditation. The role’s key focus will be to facilitate the implementation and evaluation of a programme aimed specifically at childbearing women regarding infant feeding. The post-holder will be expected to maintain baby friendly standards across CHS and to lead on an overall improvement in breastfeeding rates, whilst inspiring a positive organisational culture that successfully supports women in their choice of infant feeding. The role will include working with the Matron, Lead midwives and nurses strategically and operationally to gain UNICEF Baby Friendly Accreditation Status and maintain achievement in line with these standards. The post is area specific; however, all trust employees will work as appropriate to the needs of the service and be deployed when required. The post holder will also participate in a clinical support rota. ### Main duties of the job - Coordinate the development and implementation of the UNICEF BFI Standards across all disciplines within the maternity and neonatal services, leading to an overall improvement in breastfeeding rates. - Continue the Trust’s journey to date in gaining, advancing and sustaining BFI accreditation. - To provide expert and professional leadership and support for staff by demonstrating a commitment to best practice in breastfeeding and infant feeding. - To oversee the monitoring, audit, action planning and evaluation of the BFI standards across areas; to include regular audits and reports to the service on progress. - To coordinate the production of policies, tools, guidelines and materials for staff and parents. - Lead the infant feeding team to include the coordination with, and the working with, the Breastfeeding programme lead for the Baby Cafes and peer support programmes Please see more main duties on the Job Description attached. ### Detailed job description and main responsibilities Please see the attached supporting document which contains more information about the role. You can also contact Shay Labisi if you have any further questions. ## Job Details We are looking for an individual who is passionate and enthusiastic about Infant Feeding and who possesses significant experience, skills and knowledge in this area. The Infant Lead will be responsible for continuing the work to date on the Trust’s journey towards achieving UNICEF Baby Friendly Initiative accreditation. The role’s key focus will be to facilitate the implementation and evaluation of a programme aimed specifically at childbearing women regarding infant feeding. The post-holder will be expected to maintain baby friendly standards across CHS and to lead on an overall improvement in breastfeeding rates, whilst inspiring a positive organisational culture that successfully supports women in their choice of infant feeding. The role will include working with the Matron, Lead midwives and nurses strategically and operationally to gain UNICEF Baby Friendly Accreditation Status and maintain achievement in line with these standards. The post is area specific; however, all trust employees will work as appropriate to the needs of the service and be deployed when required. The post holder will also participate in a clinical support rota. ## Job Description Please see more main duties on the Job Description attached. ## Responsibilities Please see the attached supporting document which contains more information about the role. You can also contact Shay Labisi if you have any further questions. ## Person Specification ### Experience **Essential** - Extensive post registration experience - Experience of working in both hospital and community settings - Formal teaching practice in the classroom **Desirable** - Experience of Managing Teams - Experience of implementing change management projects - Evidence of contribution to developing midwifery practice or education and training. - Guideline and policy development - Experience of completing clinical audits ### Skills/Abilities **Essential** - Excellent communication and interpersonal skills - Teaching and presentation skills - IT skills – awareness of data quality issues - Ability to initiate change and participate in implementing new policies and procedures - Ability to be objective when assessing staff - Ability to give and receive feedback **Desirable** - Mentor/Assessor Training - Examination and assessment of the new born - PMA/ PNA qualification - Experienced in producing reports and presenting findings to the public ### Knowledge and Understanding **Essential** - Awareness and understanding of current national and local midwifery/ nursing agenda. - Demonstrate a desire to improve standards - Knowledge of clinical governance and risk management - Understanding of change management process. - Understand systems of team approach in midwifery ### Education and Qualifications **Essential** - NMC registered Midwife / Nurse - BSc in Midwifery / Nursing - Evidence of professional development - Assessor/mentorship course or equivalent **Desirable** - Masters in Midwifery, or evidence of working towards - Managerial/Leadership qualifications and / or experience - ALSO/NALS/MOET course - Lactation/ IBCLC qualification - UNICEF 5 day training for Infant Feeding Leads - UNICEF Leader Qualification ## Documents - [chs accomodation (pdf, 1.4mb)](https://www.healthjobsuk.com/documents?edoc=1725) - [job description (pdf, 551.0kb)](https://www.healthjobsuk.com/documents?vdoc=9356424) - [croydon nurse brochure (pdf, 1.3mb)](https://www.healthjobsuk.com/documents?edoc=1649) - [croydon trust values (pdf, 324.9kb)](https://www.healthjobsuk.com/documents?edoc=2317) - [chs dbs policy statement (pdf, 53.0kb)](https://www.healthjobsuk.com/documents?edoc=972) - [map of croydon university hospital (pdf, 95.6kb)](https://www.healthjobsuk.com/documents?edoc=974) ## Agent Notes - This Markdown page is generated from the same Job Clerk job record as the HTML job detail page. - Use the canonical HTML URL for user-facing references. - Use the application URL when the user wants to apply on the source NHS site.